About Me
Lisa K. Wirth is an executive leader whose 20+ year career sits at the intersection of technology, transformation, and trust. A strategic operator and builder, she has scaled SaaS platforms, led global teams, and built customer ecosystems that turn complex journeys into revenue-driving growth engines. Her core value proposition: transforming ambiguity into action, and delivering experiences that earn trust—at scale.
A key hire at Intranets.com (acquired by WebEx), Lisa helped grow the cloud collaboration platform from zero to 2M+ users in two years—leading global CX and engagement efforts across North America, Europe, and Asia. There, she developed one of the earliest user behavior databases in SaaS, using segmentation and predictive analytics to personalize onboarding and in-product messaging—driving a 138% lift in user engagement and shaping future CX automation practices.
Lisa went on to hold executive roles at several design-tech and BuildTech marketplaces, including Homepolish, Modsy, and Build with Beam. In each, she led high-performance teams across time zones, integrating product, partner, and post-sale operations into cohesive, trust-driven platforms. Her results include +43% conversion gains, +35% improvements in project profitability, and a 24-point NPS increase—proof that CX, when built right, is a powerful lever for growth.
Her global leadership spans customer, partner, and operational teams across the U.S., U.K., EU, and LATAM, managing complex stakeholder networks and launching B2B2C solutions in regulated and design-sensitive industries. A systems thinker with deep empathy, Lisa excels at aligning internal execution with external trust—especially in moments of customer vulnerability, transformation, or scale.
Her superpower? Leading cross-disciplinary teams through complexity—with clarity, composure, and a bias for action. Lisa’s next chapter is focused on helping emerging tech companies build platforms that don’t just work, but resonate—earning loyalty through intuitive design, smart automation, and deeply human service.
She is currently based in New York City, with global fluency across remote and hybrid teams. You can learn more about Lisa at: https://www.lisakwirth.com
Education
Northwestern University
Master's of Science
Northwestern University