About Me
Education
The Open University 2017
BSc (Hons) Combined STEM
Completed an environmental studies BSc (Hons) to help with a shift to a different career (sustainability software) from mainstream IT.
Work & Experience
Red Hat Ltd. 02/28/2019 - 10/31/2025
Senior Product Marketing Manager
Led global product marketing strategy for public sector, aligning regional marketing, sales, and product teams across three continents (15 staff). Delivered ~25% year‑on‑year public sector revenue growth by refining value propositions, segmenting target markets, and launching targeted GTM campaigns. Built competitive playbooks and C‑suite narratives that improved win rates against major hyperscalers in complex, multi‑stakeholder deals.
Oasis HUB Ltd. 09/01/2017 - 02/27/2019
Technical Marketing Director
Defined product positioning and GTM for an environmental data platform used in catastrophe modelling and climate risk analysis. Attracted 44 major insurance‑sector partners and generated ~€240,000 in early project revenue, contributing to a successful acquisition.
De Courcy Alexander (DCA) 04/01/2016 - 08/31/2017
Senior Consultant
Advised SMEs on ESG and sustainability strategy, creating programmes that improved differentiation and compliance readiness. Designed a PRN strategy that increased UK‑sourced PRNs to 50%, strengthening a client’s sustainability credentials and marketing narrative.
thinkstep 03/01/2013 - 03/31/2016
Global Product Marketing Manager
Repositioned LCA offerings around business outcomes, increasing average deal size by ~50% and supporting 95%+ customer satisfaction. Delivered a content programme and executive workshop series that elevated engagement to C‑suite level across key accounts.
Queen Square Associates (QSA) 01/04/2011 - 02/28/2013
Independent Principal Associate
Led sustainable IT consulting projects, creating repeatable methodologies for data centre benchmarking and efficiency improvement. Ran QSA engagements in parallel with founding and growing greengauges, demonstrating ability to manage multiple consulting streams.
greengauges Ltd. 02/01/2011 - 02/28/2013
Founder
Built a sustainability consulting practice for SMEs, managing P&L, business development, and client delivery. Created the “5 steps to profit from CSR & sustainability” framework, adopted by multiple clients to structure internal programmes and external messaging.
Oracle Corporation Ltd. 01/04/2010 - 02/25/2011
CSR & Sustainability Lead
Launched an employee engagement programme that reduced energy, water, and waste consumption at the Reading campus (five large office buildings) by ~25%.
Sun Microsystems Ltd. 07/03/2006 - 12/31/2010
Software Product Manager
Managed GTM for middleware, IAM, virtualisation, and OS products. Executed integrated campaigns delivering an average 240% ROI on marketing investment across the portfolio in a fiscal year.
Companies included; Novell, Lotus Development, IBM, SHL/ComputerGroup 09/01/1986 - 06/30/2006
Consulting, marketing, sales, and pre‑sales roles
Held consulting, marketing, sales, and pre‑sales roles in collaboration and infrastructure software, supporting product launches and sales enablement. Launched the first developer programme for Lotus Development, growing the audience by 100% year‑on‑year for three consecutive years.