TomTudor
Work & Experience
Dare Mighty Things 06/01/2024
Fractional CMO
• Create and implement strategic marketing and brand solutions for high-growth businesses. • Solving complex commercial challenges with strategic, data driven creativity.
Mudita Sports (GOAL™) 10/01/2024
Non-Executive Director
• Alignment of brand – engagement and communications strategy to refocus business narrative • Platform evolution – from a language EdTech tool into a multi-subject global fan engagement platform, combining sports, education, and community.
Flying Forest 09/01/2024 - 08/01/2025
Board Advisor (Marketing & Communications)
Flying Forest – Board Advisor (Marketing & Communications) September 2024 – August 2025 • Develop brand and market positioning, crafting narratives and thought leadership on green fuel technologies to establish a leading position in the emerging biomass to green-fuels sector • Draft investor and stakeholder communications including presentations, press releases and digital assets to secure £25M in funding, partnerships and regulatory support
Ekiva 06/01/2023 - 05/31/2024
EVP Brand, Marketing & Media
• Brand Strategy & Market Positioning: Developed and executed comprehensive brand and marketing strategies for Ekiva’s AI/ML-driven O-RAN 5G services • Revenue & Investment Growth: Secured $32M in seed funding by crafting high-impact investor narratives, pitch decks, and presentations • Go-to-Market Strategy & Commercial Execution: Led the development of “Go-to-Market” and “Market Readiness Assessment” frameworks, aligning with business expansion • Marketing Leadership & Industry Influence: Provided strategic insights into market positioning, digital marketing, and commercial branding, establishing Ekiva as a disruptor in the XaaS space
Arq Inc. NASDAQ 03/01/2017 - 06/30/2023
Head of Brand, Communications & Sustainability
• Led Arq’s rebranding strategy (formerly Hendricks Resources), securing over $280M in government funding (USDA) and equity from PE/VC and institutional investors • Directed communication strategies for internal & external stakeholder management, including investor relations, social media leading to a successful merger with a NASDAQ-listed company • Spearheaded sustainability initiatives, collaborating with global partners to deliver lifecycle analysis for sustainable products, positioning Arq as a leader in environmental technology • Increased brand recognition in the renewables, energy, and natural resources industries, driving sector-wide interest and partnerships with energy producers, traders and buyers
PCCW Global (Hong Kong Telecom) 01/01/2016 - 12/31/2016
VP Brand and Marketing Strategy
• Managed the global brand and cultural integration following multiple acquisitions, overseeing products, marketing plans, and brand identities for teams in Hong Kong, UK, Europe, and the USA • Oversaw the user interface and user experience (UI/UX) design for a new B2B wholesale software-defined network (SDN) platform which has subsequently been integrated into Console Connect • Delivered structured digital strategies to support communications, cybersecurity, and media service transformations for PCCW’s expanding portfolio
Liquid Intelligent Technologies 01/01/2013 - 10/31/2015
Group Chief Marketing Officer
• Managed a team of 12 direct reports with a $4.5M marketing budget, driving year-on-year growth across retail, enterprise, and wholesale markets in Africa • Rebranded six distressed companies acquired by Liquid Telecom, positioning them as the foremost high-speed fibre network provider in Africa, including Kenya Data Networks, RwandaTel and Infocom • Led cross-functional collaborations in six African countries, launching fibre-to-the-home and IP TV media products, winning multiple industry awards for product rollouts and growth initiatives
Vodacom Group (Vodafone) 09/01/2005 - 12/31/2012
Marketing Director
• Managed a $3M marketing budget and led teams across Europe and Africa, developing strategic marketing plans for the wholesale, carrier and B2B enterprise telecommunication markets • Supported the $700M acquisition of Gateway Communications by Vodacom SA, spearheading product rollout strategies for cellular backhaul, VSAT, broadband, and cybersecurity solutions • Mentored and managed a team of 9 marketing managers, collaborating with external PR, advertising and marketing design agencies across Europe and Africa to drive growth in new and existing markets
Get in Touch
To find out more about this candidate, please contact GenX Talent: