Drew Charsley

Freelance 01/01/2026

Freelance Senior Art Director

Freelance Senior Art Director Providing design and production across B2B and B2C sectors, I work with senior leaders and business owners to ensure their design function helps achieve their business objectives. Projects include: – Digital animation campaign for a global investment bank – Branding and advertising for a wealth management business – Design and advertising for a structural engineering consultancy

MindGym 01/01/2021 - 01/01/2024

Design Manager

Initially contracted for two months, this role was extended for three years. I created, pitched and led creative campaigns combining design and behavioural science for FTSE100 clients, driving large-scale engagement and cultural change. – Created and directed comms campaigns, pitches and RFPs – Tripled the size of the creative department through recruitment – Championed new design processes and creative products inc. generative AI, film, animation and podcasts

Freelance 08/01/2019 - 12/01/2020

Freelance Senior Art Director

Design and Art Direction for advertising and strategic comms agencies in the finance, information operations and construction sectors. Delivered advertising, social, branding and printed collateral within teams and as a self-managed designer.

Verbalisation 11/01/2016 - 08/01/2019

Creative Director

As Creative Director I took ownership of all creative work for our global network of clients, building strong client relationships and contributing to business development. I led and mentored a team of 10 staff and freelancers, championing creative growth and collaboration.

Verbalisation 03/01/2014 - 11/01/2016

Senior Art Director

Merging my advertising experience with behavioural science, I helped craft campaigns that guided audience behaviour in line with client objectives, from FTSE100 clients to government and NGO accounts. As a Senior Creative, I learnt valuable lessons about nurturing and developing the creativity of our team.

Teamspirit 09/01/2006 - 03/01/2014

Senior Designer > Art Director

Progressed from Senior Designer to Art Director in this leading FS agency. Delivered integrated advertising creative across print, film, animation and digital. Pitched and presented to C-Suite clients. Recruited and mentored junior creative staff.